UMW Toyota Motor Sdn Bhd (UMWT) has reported impressive sales figures for July 2024, with over 9,000 units sold, pushing the year-to-date total to more than 55,800 units. This surge in sales highlights the company’s strategic focus on innovation and customer satisfaction, driving successful initiatives and promotions.
In line with its growth strategy, UMWT recently expanded its Lexus lineup with the launch of two new models. The Lexus RZ 450e, the brand’s first fully dedicated battery electric vehicle (BEV), and the Lexus LBX, a new self-charging hybrid SUV aimed at the entry-level segment, reflect Lexus Malaysia’s commitment to a diverse electrification strategy. The ‘More than Electric’ campaign underscores their dedication to offering both hybrid and fully electric vehicles while redefining luxury with sustainability in mind.
As part of its ongoing efforts to enhance the customer experience, UMWT has launched the “Discover Merdeka Exclusives” promotion for August 2024. This initiative includes savings of up to RM8,000 on the Corolla Cross Hybrid Electric, with monthly instalments starting from RM1,058. Additionally, the Toyota Service Savers program offers convenient monthly instalments starting from just RM31.
UMWT is also gearing up for the Merdeka Showroom Weekender, a patriotic event to be held on August 17 and 18, 2024, at all Toyota showrooms nationwide. The event, running from 9:00 am to 5:00 pm, will feature test drives of popular Toyota models, including the Vios, Yaris, Corolla Cross Hybrid Electric, and Hilux. Visitors will have the opportunity to explore trade-in and pre-owned car options at Topmark outlets. Updates on the event can be followed on Toyota Malaysia’s Facebook page.
UMWT remains at the forefront of the automotive industry, consistently pushing the boundaries of innovation and customer satisfaction with its forward-thinking solutions.