Hyundai Unveils INSTEROID: A Bold, Gaming-Inspired Concept EV
Hyundai Motor Company has unveiled its latest concept car, the INSTEROID, a radical reimagination of its successful INSTER electric sub-compact urban SUV. Revealed in Seoul, INSTEROID pushes the boundaries of automotive design by merging gaming aesthetics with extensive customisation, aimed at engaging a new generation of drivers. Built as a bold “What if?” design project,