A new strategic collaboration agreement signed between Chery Corporate Malaysia and Touch ‘n Go will see all new cars sold by the group in Malaysia to be fitted with RFID tags. Aside from Chery models, the agreement will also include Omoda Jaecoo and iCaur models. Chery views Touch ‘n Go’s push towards a seamless tolling
A new strategic collaboration agreement signed between Chery Corporate Malaysia and Touch ‘n Go will see all new cars sold by the group in Malaysia to be fitted with RFID tags. Aside from Chery models, the agreement will also include Omoda Jaecoo and iCaur models.
Chery views Touch ‘n Go’s push towards a seamless tolling experience as a key factor in reducing congestion. Considering that RFID technology is compatible with the upcoming Single Lane Fast Flow (SLFF) and Multilane Fast Flow (MLFF) systems, the move would be a boon to new owners and road users in general.
Thus far, Chery has delivered over 30,073 vehicles nationwide via its ever-expanding network of nearly 60 dealerships and aftersales outlets. As for Omoda Jaecoo, the brand sold 17,849 units in 2025 for an impressive 150% year‑on‑year growth.
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“At Chery Corporate Malaysia, innovation goes beyond vehicle design because we are committed to deliver smarter ownership experiences. By integrating RFID tags at the point of sale, we are empowering our customers with immediate, hassle-free access to Malaysia’s evolving tolling infrastructure,” said Men Lin Bo, Executive Vice President of Chery Corporate Malaysia.
Moving forward, Chery and Touch ’n Go will collaborate closely on upcoming marketing campaigns aimed at increasing public awareness, understanding and usage of RFID.
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“It is encouraging to see an automotive partner like Chery Corporate Malaysia taking proactive steps to make RFID accessible to their customers from day one. Our collaboration also highlights the automotive industry’s recognition of RFID as an important tool, reflecting a shared belief that RFID is not merely a payment system, but it is an essential tool for the future of mobility in Malaysia,” added Praba Sangarajoo, CEO of Touch ’n Go Group.